Gucci’s partnership with UNICEF enters its sixth year, with past partnerships including a holiday collection, a partnership with Rihanna, as well as the cool happiness Boston Bag with Snowmen.
Introducing one more restricted edition bag created by Gucci innovative Director, Frida Giannini, for Mother’s Day benefiting UNICEF, this bag is meant as a bag for a mommy on the move. Both practical as well as fashionable, the bag features an off-white material body with Gucci’s signature green-red-green web as well as leather trim. The exterior of the bag has a front-zip pocket together with two open side pockets, while the interior is likewise usable with a zip pocket as well as flat open pocket with three compartments.
The bag will be offered solely at the digital Falgship, gucci.com, with 25% of the retail cost from each bag offered contributed to UNICEF HIV/AIDS programs. Gucci select to assurance a minimum donation of $70,000 to go to HIV test youngsters for expectant mothers.
“My motivation for this special edition bag came from my trip to Malawi with UNICEF in November 2009, when I witnessed very first hand the helps epidemic that impacts entire generations of families. As part of our continued efforts with UNICEF to enhance these circumstances, the bag enables all those who would like to assist make a difference in the lives of these households to contribute a gift that will have double indicating on Mother’s Day,” stated Frida Giannini, who is likewise on the Board of Directors of PPR’s foundation for Women’s Dignity as well as Rights.
Price is $970 by means of Gucci.com.
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