It’s incredible how quickly Nicolas Ghesquiere has changed the aesthetic at Louis Vuitton. It’s one thing to come in to a globally recognized brand after the decade-and-a-half tenure of a legend like Marc Jacobs and put together your own collection with your own quirks; it’s quite another to do that in a way that the industry buys into whole-heartedly, as it seems to with Ghesquiere’s Vuitton.
Ghesquiere has already established the core of his handbag line, and that’s mainly what you’ll find in these lookbook images of Louis Vuitton Pre-Fall 2015, alongside a couple of 70s-style refreshes on the iconic Alma. The bags are good in the way that Ghesquiere has been good all along–they’re casual and true to the brand, but they feel nothing at all like what came before them during the Jacobs era.
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